Where are you on the Social User Profile Ladder?

A Forrester Research study classifies consumers into a ladder based on their of participation in social media. Where are you NOW on this ladder and where do you WANT to be?

1. Creators creates DIALOG, generate information, publishes blogs, maintain websites, or upload self-created photos, podcasts or videos on social sites (like Flickr or YouTube). This is where you want to be to network your business.

2. Critics - post ratings and reviews of products and services on user review sites (like Amazon), comment on someone else’s blogs or contribute to online forums or wikis (like Wikipedia).

3. Collectors create metadata that’s shared with the entire community. In other words, you like to bookmark sites, use RSS feeds by aggregating them in a feed reader (like Bloglines), saving or tagging URLs on a social bookmarking service (like del.cio.us), or by voting for websites on a social voting site (like Digg).

4. Joiners visit and maintain profiles on social networking sites (like MySpace or Facebook).

5. Spectators read blogs, online forums and customer ratings / reviews, listen to podcasts and watch peer-generated video.

6. Inactives do not participate at all in social media activities.You better not be caught here!