Customer Reference Videos

1. Video Customer Testimonials (Popularity: Moderate | Growth Potential: High)
2. Video Success Stories (Popularity: Moderate | Growth Potential: High)
3. Video Case Study (Popularity: Low | Growth Potential: Moderate)
4. Man-in-the-street Interviews(Popularity: Moderate | Growth Potential: High)
5. Customer Presentations. (Popularity: Low | Growth Potential: Low)

Product and Service Promotions

6. Product Presentations (Popularity: Moderate | Growth Potential: High)
7. Product Demonstrations (Popularity: Moderate | Growth Potential: High)
8. Product Reviews (Popularity: Moderate | Growth Potential: High)
9. Visual Stories(Popularity: Moderate | Growth Potential: High)

Corporate Videos

10. Corporate Overview (Popularity: High | Growth Potential: moderate)
11. Executive Presentations (Popularity: Low | Growth Potential: Moderate)
12. Staff Presentations (Popularity: Low | Growth Potential: Moderate)
13. Corporate facilities or equipment tour (Popularity: Low | Growth Potential: Low)

Training and Support Videos

14. Training (Popularity: High | Growth Potential: High)
15. Overnight expert videos (Sales Support) (Popularity: Low | Growth Potential: Moderate)
16. Just-in-time learning(Popularity: Low | Growth Potential: High)
17. Post sale support and maintenance videos (Popularity: Low | Growth Potential: Moderate)

Internal Communications Videos

18. Internal Communications (Popularity: Low | Growth Potential: Moderate)
19. Event/Conference and Trade Show Communications.(Popularity: Low | Growth Potential: Moderate)
20. Employee orientation (Popularity: Low | Growth Potential: Moderate)
21. Health, Legal & Safety (Popularity: Low | Growth Potential: High)

Advertising , Marketing and Promotion

22. Commercials (Popularity: High | Growth Potential: High)
23. Viral Video (Popularity: High | Growth Potential: High)
24. Email Video(Popularity: Moderate | Growth Potential: High)
25. Infomercials(Popularity: High | Growth Potential: Moderate)
26. Content Marketing(Popularity: Low | Growth Potential: Huge)
27. Landing pages and micro sites (Popularity: Moderate | Growth Potential: High)

PR Support and Community Relations

28. Video Press Releases (Popularity: Low | Growth Potential: High)
29. PR Support Materials(Popularity: Low | Growth Potential: Moderate)
30. Community Relations Video (Popularity: Low | Growth Potential: High)

Event Video

31. Event Presentation video(Popularity: Low | Growth Potential: High)
32. Round table Sessions (Popularity: Low | Growth Potential: High)
33. Q&A Expert sessions. (Popularity: Low | Growth Potential: Moderate)

Other Uses of Video

34. Recruitment Videos (Popularity: Low | Growth Potential: Moderate)
35. VLOG (Popularity: Moderate | Growth Potential: Low)
36. In Store Video(Popularity: Low | Growth Potential: High)
37. Company Lobby / Waiting Room Video (Popularity: Low | Growth Potential: Moderate)
38. Mobile Video (Popularity: Low | Growth Potential: Huge)
39. Market research, focus groups and polling (Popularity: Low | Growth Potential: Moderate)
40. Website FAQ Video(Popularity: Low | Growth Potential: Moderate)
41. Video White paper (Popularity: Low | Growth Potential: Low)
42. Video Magazine (Popularity: Low | Growth Potential: Low)

Please watch the latest video about the Kids talking Wall.

The latest YouTube sensation is this wedding video from a couple in St. Paul, Minnesota. Kevin Heinz and Jill Peterson wanted to do something different for their wedding procession and boy did they succeed. Almost 10 million people have viewed their wedding video in the past week and almost 45,000 people have commented on the video. Kevin and Jill appeared on the Today Show and the entire wedding party re-enacted the procession on live television. Take a look at the video now and you’ll see why this is one of the most popular videos on YouTube right now.

When you watch this video you can see why it’s spreading like wildfire across the internet. Here’s why it’s the hottest viral video on YouTube this week.

1. It’s totally unexpected. The ushers are standing patiently at the end of the aisle waiting for the ceremony t0 begin and while the crowd is anticipating the arrival of the bride.

2. The music begins and the ushers break out into a dance. The crowd instantly joins in the fun wondering what’s going to happen next.

3. The bridesmaids join in the fun making up their own dance down the aisle.

4. The groom busts through the pack of ushers and bridesmaids and somersault down the aisle.

5. The bride boogies down the aisle to the delight of the crowd.

Everyone is genuinely having fun. The wedding party practiced a little before the event but most of it is improvisational. The crazy dancing totally surprised the crowd and they totally embraced it wanting more. Many even joined in the dancing. There’s no acting in this video – it’s totally authentic.

If you want to create a viral web video then you have to make it fun and real. Surpise your viewers by doing something totally unexpected and entertain them. Be authentic and don’t try to sell anything in your web videos. The best way to turn people off is to try to sell them something because we see enough commercials when we watch televsion.

Make some web videos and send me the links so I can post them on my blog. Have some fun and make a name for yourself!

1. Creators creates DIALOG, generate information, publishes blogs, maintain websites, or upload self-created photos, podcasts or videos on social sites (like Flickr or YouTube). This is where you want to be to network your business.

2. Critics - post ratings and reviews of products and services on user review sites (like Amazon), comment on someone else’s blogs or contribute to online forums or wikis (like Wikipedia).

3. Collectors create metadata that’s shared with the entire community. In other words, you like to bookmark sites, use RSS feeds by aggregating them in a feed reader (like Bloglines), saving or tagging URLs on a social bookmarking service (like del.cio.us), or by voting for websites on a social voting site (like Digg).

4. Joiners visit and maintain profiles on social networking sites (like MySpace or Facebook).

5. Spectators read blogs, online forums and customer ratings / reviews, listen to podcasts and watch peer-generated video.

6. Inactives do not participate at all in social media activities.You better not be caught here!

1. Fill out your profile completely to earn trust.
2. Establish a business account if you don’t already have one.
3. Stay out of trouble by reading the Facebook rules regarding business accounts.
4. Install appropriate applications to integrate feeds from your blog and other social media accounts into your Facebook profile. (Although you should be careful before integrating your Twitter feed into your Faceboook profile, as a stream of tweets can seem overwhelming to your contacts.)
5. Keep any personal parts of your profile private through Settings.
6. Create friends lists such as “Work,” “Family” and “Limited Profile” for finer-grained control over your profile privacy.
7. Post a professional or business casual photos of yourself to reinforce your brand.
8. Limit business contacts’ access to personal photos.
9. Post your newsletter subscription information and archives somewhere in your profile.

Connect and share with others

10. Obtain a Facebook vanity URL so that people can find you easily.
11. Add your Facebok URL to your email signature and any marketing collateral (business cards, etc.) so prospects can learn more about you.
12. Post business updates on your wall. Focus on business activities, such as “Working with ABC Company on web site redesign.”
13. Share useful articles and links to presentation and valuable resources that interest customers and prospects on your wall, to establish credibility.
14. Combine Facebook with other social media tools like Twitter. For example, when someone asks question on Twitter, you can respond in detail in a blog post and link to it from Facebook.
15. Before traveling, check contacts locations so you can meet with those in the city where you’re heading.
16. Research prospects before meeting or contacting them.
17. Upload your contacts from your email client to find more connections.
18. Use Find Friends for suggestions of other people you may know to expand your network even further.
19. Look for mutual contacts on your contacts’ friends lists.
20. Find experts in your field and invite them as a guest blogger on your blog or speaker at your event.
21. Market your products by posting discounts and package deals.
22. Share survey or research data to gain credibility.
23. Use Facebook Connect to add social networking features to your web site.
24. Suggest Friends to clients and colleagues — by helping them, you establish trust.
25. Buy Facebook ads to target your exact audience.
26. Read up on Facebook Beacon to see if it might be useful for you.

Use Network, Group and Fan Pages

27. Start a group or fan page for product, brand or business. Unless you or your business is already a household name, a group is usually the better choice.
28. Add basic information to the group or fan page such as links to company site, newsletter subscription information and newsletter archives.
29. Post upcoming events including webinars, conferences and other programs where you or someone from your company will be present.
30. Update your group or fan page on a regular basis with helpful information and answers to questions.
31. Join network, industry and alumni groups related to your business.
32. Use search to find groups and fan pages related to your business by industry, location and career.

Provided by WebWorkDaily.com

Why are you here today?

1. Facebook has 250 Million Users
2.The social network has added 50 million users in a little over three months.
3. The site says that about half of Facebook’s users—120 million—log on every day, that two-thirds of them are out of college, and that the fastest growing age group for Facebook users is 35 and over.
4. Twitter saw a 1928% increase over the past year, from 1 million users in 2008 to 21 million in June of 2009.
5. YouTube viewers watch over 200,000,000 videos per day in April, last month they watched 400,000,000!

Twitter Biz Rules

1. Update your profile daily (FRESH)
2. Stay professional (no heated debates)
3. Personal sometimes (your human)
4. Spam very little
5. Follow people that can enhance your business

Facebook Biz Rules

1. Don’t post info about your private life
2. Post biz-related information
3. Build a large network
4. Post events
5. Join groups related to your business
6. Videos, Videos, Videos
7. Reciprocate comments

Links

1. DvdVideoSoft.com
2. Postlets.com
3. Tucows.com
4. Ping.fm

Remember 40 Days!

You can still sign up for the Reno seminar at our old website here